About the job
This role is responsible for designing inspiring and effective digital content that increases customer engagement, trial, cross-sell, and loyalty across Curology and Agency brands. This role will be a key partner on the Creative team to build content that drives our Email Marketing strategy across our brands, aimed at improving retention and loyalty.
This role will serve as a deep collaborative partner with our Lifecycle Marketing team, to ensure the brand creative vision is carried out through digital and email. This is a great opportunity to work on a consumer-driven, skincare brand and own driving content that touches our consumer across all points of their skincare journey.
- Design conversion-focused email creative for various lifecycle marketing efforts, including campaign-based emails, evergreen and drip campaigns
- Create digital content optimized to achieve key performance metrics, such as click-through and conversion rates
- Review and interpret creative briefs, quickly translating to creative that aligns with the strategy, collaborating closely with the Director of Lifecycle and Senior Creative Director.
- Develop original concepts with a fresh visual design approach, informed by current performance and market trends
- Create strong visual design with nuanced understanding of Curology and Agency brands and the beauty/skincare landscape with on-brand graphics (layout, typography, composition)
Requirements
- 3+ years of experience as a digital graphic designer in creative in-house environment
- Knowledge and insight around design best practices within an email template (ie: live text vs embedded design content)
- Relevant industry experience in subscription, beauty, or DTC strongly preferred
- Solid portfolio of work that displays your design chops, including an exceptional design sensibility (typography, layout, and prototyping) and experience designing for the entire consumer journey
- Advanced knowledge of Adobe Photoshop, Illustrator, InDesign, Figma, and/or other relevant design tools
- Added bonus if you have CSS and HTML experience!
- Passionate Designer - obsessed with best practices and trends, with a keen understanding of how eye-catching visuals can strategically align with business objectives
- Attention to detail, with a strong ability to organize graphic layouts based on messaging hierarchy
- Strong collaborator working closely with internal team members across design, product development, brand managers, marketing leads as well as external creative partners
- Strong, concise communicator, especially in a remote environment
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
- Training & Development
- Work From Home
- Wellness Resources
Salary Range: $80,000-$120,000
Clear skin can be life-changing, but it's not easy to see a dermatologist. At Curology, we provide prescription medications custom-formulated for each patient's skin and shipped directly to their door. We tailor the entire Curology experience specifically for patients with acne and anti-aging concerns, allowing us to provide incredibly personalized, effective and affordable care at scale.
We’ve assembled a committed team of dermatology providers to bring professional acne care and prescription treatment to tens of thousands of people.
Our technology enables 1:1 chats with real dermatology providers and lets users share their journeys with an engaged and growing community. Members can upload photos and track their progress over SMS, as well as browse and post digital postcards to share victories and encourage others.